Avedon Richard Lot n° 9

Advertising. Abrams, 2020. Richard Avedon was one of America's most sought-after and influential advertising photographers from the 1940s to the early 21st century, creating work that exemplified Madison Avenue at its height in global culture. Working with a team of talented models, copywriters and art directors, Avedon created images that inspired consumers to embrace the new, particularly in fashion and beauty, with campaigns for Revlon, Chanel, Calvin Klein, Dior and Versace, among many others. Avedon Advertising tells this story by reproducing memorable ads from the 1940s to the 1950s, when post-war prosperity opened up new experiences for consumers through the explosive 60s and into the era defined by celebrity culture and global notoriety. Brand new, in original shrinkwrap. Publisher: Abrams